— Commissioned by HATCH —

Hatch partnered with Ivan Cash to conceptualize and direct an interview series around doomscrolling. Creating 4 films in total, the series features conversations around phone use, sleep, relationships, and how we cope.

RECOGNITION

AdAge “Creative Campaigns to Know About Today”

Over 1M views on Youtube

CREDIT

Creative Studio: Cash Studios

Director: Ivan Cash

Supervising Producer: Yevgeniya Kats

Line Producer: Joey Vaughan

1st AD: Hans Augustave

Production Manager: Baba Kane

Scripty / Assoc. Director: Bradley Tangonan

DP: Soren Nielsen

Camera Operator: Alex Peterson

1st AC: Mo Shane

DIT: Aymann Ismail

Gaffer: Alexa Harris Hiramitsu

Key Grip: Paul Alban

Swing: Akil Jones

Sound Mixer: Laura Cunningham

Wardrobe Stylist: Matsy Stinson

HMU: Tiffany Rodriguez

Production Designer: Gaby Lo

Art Director: Andrew Behm

Set Dresser: Eric Dimarco

Art Coordinator: Carol Kim

Art PAs: Rene Webber, Abel Ngala, Luke Polihrom, Russell Katz

PAs: Piper Werle, Carl Dessources, Brent Ofosu

Post House: Lucky Day

Editor: Kel Embry

Assistant Editor: Cylie Lagao

Post Producer: Jen Milano


CLIENT

Executive Creative Director: Rinee Shah

Creative Director: Kendra Eash

Head of Production: Mindy Monez

Featuring

Alana Donato & Michael Kaurene

Annemarie Gajdos

Kwame Robinson

Tori Wong

EPISODES:


Work

IRL Glasses
Independent
Selfless Portraits
Independent
Hack Marriage
Independent
Occupy George
Independent