For the European launch of Levi's "Go Forth" campaign, we delved deep into the community of Berlin to celebrate its pioneer spirit.
We created a series of activations including a print workshop providing free resources, equipment and education for anyone who wished to drop in. We also made a bespoke, limited edition newspaper featuring pioneers of Berlin.
CREDIT
In partnership with Wieden+Kennedy Amsterdam & Klub7
Co-created by Ivan Cash & Dan Maxwell
PRESS
Creative Review "Levi's Goes Forth in Berlin"
Creativity "Celebrating Berlin's 'pioneers' in street art"
